The Story of Frugal McDougall

 

frugal_stampFrugal McDougall was born in 1956, 10 years after the inception of McDougall Insurance, when Lorne McDougall, founder of McDougall Insurance & Financial, decided to run for Alderman. Today at McDougall Insurance, we embrace the true meaning of being frugal as our mantra: economical in use or expenditure; prudently saving or sparing; not wasteful. By keeping all these values in mind with every client we serve, we remain true to our frugal roots. We are the largest insurance brokerage in Eastern Ontario. Thanks to our size, we are able to leverage our relationships with partnering insurance companies to find policies that work for you, our valued clients. With 29 office locations throughout Eastern Ontario and over 300 employees, you can be sure we have an insurance broker nearby who will follow Frugal McDougall’s example and can help you find the best insurance coverage for your needs. You can also request a free Ontario insurance quote online for the specific coverage you are looking for. Our Ontario insurance brokers at McDougall Insurance & Financial pride themselves on being able to service all of your insurance coverage needs. Our experienced personal insurance brokers can help you with your home insurance, car insurance, or recreation insurance.

We have commercial insurance brokers that are experts in their niches and leverage their industry knowledge and relationships to find your company the most effective and comprehensive business insurance policies.Our life insurance and financial services department provide policies that can help you, your family, your company or your employees prepare for the future and make sure the right coverage is there for you every step of the way. And finally, we even have an in-house Lloyd’s contract, which is where insurance was created. Think you have something we can’t insure? Try us.

We understand about maximizing your benefits so that you or your family can receive the best compensation if you crash your car, lose or damage your house and/or its contents, or become seriously ill and unable to work. Even your life can be insured so that your family is protected financially should anything happen to you.

Regardless of the type of insurance you are looking for, the insurance brokers at McDougall can help you protect yourself, your family and your assets with the most effective, economical policies available. Contact our brokers today at 800-361-0941 to learn more about the Ontario insurance policies available to you. You can also request a free insurance quote online and find out how affordable protecting your family and future can be.

The Beginning

It all began in the 1950s. The city council of Belleville was spending money like it was going out of style. Lorne McDougall decided to run for Alderman. He was a man who was much more careful with money and new that something had to change. He came up with the slogan in 1956: Vote Frugal McDougall! Of course he won the position of Alderman and we like to think it was because of his impeccable slogan.

The Middle

So why are we bringing this up now? Well, the marketing whiz kids of the current McDougall Insurance, seeking to stand out from the crowded insurance marketplace, dusted off the old slogan and Frugal McDougall was re-born!

Wait, what does frugal even mean? Does it mean cheap? No, absolutely not! Did you not read The Beginning it means careful with your money or as Dictionary.com defines it:

  1. Frugal: economical in use or expenditure; prudently saving or sparing; not wasteful

Hey, that’s us! We’re Frugal McDougall.

The End

After all of this marketing and bringing back the Frugal McDougall slogan and even adding our very own mascot we needed to figure out a way to tie everything back together. That is where you come in, our client.

We want our clients to be wise with their money and we are hear to help. Insurance can be expensive, we get that. Luckily, we have access to more insurance markets for more products than any other broker in Eastern Ontario. That means helping our clients find affordable rates, with the proper protection and cover in place. Now that is what we call being wise with your money or FRUGAL.

Frugal McDougall Video’s

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Frugal Spelling Bee
Frugal Protest

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What Our Customers Are Saying

Gabrielle Wilson
I was in a tight bind and needed insurance for something I was hosting the very next day. They pulled through and were able to give me full coverage despite the short notice. Forever going back for future use.
Nick R
I was referred to Preston Perry at McDougall Insurance about 3 years ago for home & auto insurance when I moved to the area. He was extremely professional & knowledgeable about his business. I have since moved all of my insurance business (home, auto, health, life & commercial) to McDougall insurance, and am extremely pleased with the service, rates & communication received from the company. I would highly recommend this insurance brokerage, and continue to send referrals to Preston regularly.
Sam Brady
My family and I have been very well taken care of by McDougall Insurance. Kelly McKinney - acting as our agent - has found the most cost effective coverage for our automotive and residential needs. Kelly and his team have gone above and beyond expectations to make sure we are accommodated, covered, and well served. This included mundane, day-to-day stuff, as well as claims processing. First class. Definitely recommend.
Tom Lyons
Love McDougall Insurance, easy peasy to get my boat insurance. 🙂
KentCathy Fallis
Patrick Chapelle
Mcdougall was not only the friendliest insurance company but also got me the best rate out of the 5 I called.
Deb Johns
We recently had a minor flood in the crawlspace under our home. While, in the final analysis, it was minor, at the time when we had the full municipal water line seemingly pouring into the space, we were feeling that, at any time, the house would start to float. In the middle of the chaos, on a Saturday afternoon, I decided to just contact Mike Cunha from your Oshawa office just to give him a heads up for Monday morning. To my amazement, he replied within minutes and stayed in touch throughout the weekend and into this week, providing advice, guidance, support and assistance with a cleanup crew. I cannot imagine anybody providing better customer service than this. We sure didn't want the flood but when things go wrong, it sure was inspiring to have someone on the other end to help us to the extent that Mike. Great service that was very much appreciated. I'm passing his name to any friends and family that are ready to switch insurance. Thanks again.
Anie Alexiadis
Justin Shakell
Switching to McDougall insurance, courtesy of Lance Holoway, has been very rewarding. Since the time we've moved our house, rental property, and cars to McDougall we've saved a substantial amount of money. Lance recruited us several years ago and we couldn't be happier to have him represent us. He is constantly looking for the best coverage options that not only saves us a significant amount of money, but more importantly gives us piece of mind that our important investments are taken care of in case of need. Thank you to Lance and the McDougall team for taking care of my family.
Eric Hayes
McDougall is an excellent brokerage! They are very knowledgeable when it comes to insurance, and they also are very involved in the community which is nice to see!
Todd Carrol
It's not like calling an insurance company, almost like calling someone you've known for along time.My wife and I have always been taking care of the way we expect too be there. I wouldn't hesitate in recommending McDougall to anyone
John Gilbert
My insurance policy was cancelled and I was referred to McDougall through a friend. I spoke with Blake Trickey and he made the experience quick and easy, not to mention getting me a great rate. I would easily recommend Blake from McDougall to anyone looking for new insurance!
Sherry Scheetz
I have been insured with McDougall Insurance through the Courtice office since 2001 when the courtice office first opened. My broker Darlene Hughes has been more then professional, and knowledgeable over the years. Im not a fan of insurance, but I must say dealing with Darlene makes the experience much less painful. Sherry
Gwelda MacDonald
After being with our previous broker for over 30 years we decided to switch in hopes of a better level of customer service and are extremely pleased with our experience with McDougall's. Their representative, LesLee MacDonald, is proactive with regards to our evolving needs, personable and highly professional. We recommend McDougall's to family and friends.
Patrick Chapelle
Mcdougall was not only the friendliest insurance company but also got me the best rate out of the 5 I called. Leslee was very approachable and understanding while helping me get insurance for the first time I recommend McDougall to anybody
Jeff Byron Pumps & Water Treatment
Excellent customer service! Steve McKenna and his team have assisted us with our insurance needs for several years. They are readily available whenever we need something.
Sherry Tompkins
I have been dealing with McDougall Insurance for 30 years. They have provided both personal and business insurance to me over the years. McDougall Insurance is highly efficient, extremely professional and thorough.
jenna fancy
I have been a McDougall client for the last 5 years now and have nothing but fantastic things to say!
Todd Carrol
It's not like calling an insurance company, almost like calling someone you've known for along time.My wife and I have always been taking care of the way we expect too be there. I wouldn't hesitate in recommending McDougall to anyone
Sherry Hamilton
Kristen Fletcher is our local broker. We are always impressed with her knowledge and her ability to help us find the best product for our needs. Professional, speedy service at very competitive pricing - always happy with our interactions with McDougall Insurance. Highly recommended for all of your insurance needs.
Daniel Wan
I have recently purchased insurance from Blake Trickey at McDougall Insurance. He provided a timely response to my requests. I could clearly see he appreciated my business and was willing to work hard for me. He has always been available when I call. I immediately felt this person and the agency were a business which focuses on honesty and integrity, and go above and beyond to meet and exceeded my expectations. I truly felt that he was on my side and cared about me not just my business. I would highly recommend Blake to my friends and family.
Tom Lyons
Love McDougall Insurance, easy peasy to get my boat insurance. 🙂
Debbie Gordanier
Beth Larmon in the Kingston office is my agent for my home and auto insurance. I have been very pleased with the efficient and friendly service that we receive from Beth. I feel very confident in the coverage that is provided and the knowledge that Beth possesses. It’s comforting to be able to pick up the phone and know I will get the answers that are required without hassle. She is helpful, accommodating and always pleasant. I would recommend Beth and McDougall Insurance to others!
Riley Sexsmith
I was referred here by a friend and was delighted with the service. My broker Blake Trickey was fantastic, not only getting me the best rate around, but he made the experience super easy and hassle free. I would (and do very often) recommend McDougall to anyone tired of overpaying for the auto insurance.
Sherry Tompkins
I have been dealing with McDougall Insurance for 30 years. They have provided both personal and business insurance to me over the years. McDougall Insurance is highly efficient, extremely professional and thorough. I have come to consider their representative, Harold Brennan, a personal friend. I highly recommend dealing with this company for any insurance needs.
Ryan J

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